As a business or organization, it is important to ensure that your website is secure and protects sensitive information. Hackers and cybercriminals are constantly seeking ways to access and exploit vulnerabilities in websites, so it is essential to take steps to protect your site and the information it handles. Here are 10 steps you can take to secure your website and protect sensitive information: Use HTTPS: Hypertext Transfer Protocol Secure (HTTPS) is a secure version of HTTP, the protocol used to transfer data on the internet. HTTPS encrypts the communication...
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A sitemap is a way for websites to inform search engines about pages on their site that are available for crawling. Search engine web crawlers like Googlebot read this file to more intelligently crawl your site. A sitemap is an XML file that lists the URLs for a site. It allows webmasters to include additional information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs in the site. This allows search engines to crawl the site more...
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Backlinks are an essential component of search engine optimization (SEO). A backlink is a type of inbound link that points to a website from another website. Search engines use backlinks as a way to measure the popularity and relevance of a website. The more high-quality backlinks a website has, the higher it will typically rank in search engine results pages (SERPs), which can lead to increased traffic and visibility for the website. There are several ways to acquire backlinks for your website. One effective method is to create valuable and...
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What Are Title Tags and Do They Matter? While often referred to as one, the title tag technically isn’t a meta tag, but it is an HTML tag that goes in the page’s <head>. The only real difference between a title tag and a real meta tag is that title tags are required page elements according to the W3C. Meta tags are optional. Title tags, as you could probably guess, define the title of the page. They are one of the most important on-page factors for SEO. Search engines rely...
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Meta tags play a very important role in search engine optimization (SEO), because they summarize website data. Quite simply, meta tags help search engines understand and rank webpage content. Meta tags are often evaluated by search engines to help index and rank websites by relevance. When you write content for your website, it’s important that you include SEO HTML tags, also called metadata, to your website to help search engines know what your site’s about. While this guide will help you understand how to use meta tags for SEO, you...
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SEO - What is SEO? SEO stands for Search Engine Optimization. SEO is all about optimizing a website for search engines. SEO is a technique for: designing and developing a website to rank well in search engine results. improving the volume and quality of traffic to a website from search engines. marketing by understanding how search algorithms work, and what human visitors might search. SEO is a subset of search engine marketing. SEO is also referred as SEO copyrighting, because most of the techniques that are used to promote...
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